BAHons (Media and Communication) Course Requirements at Akademia
Akademia · Faculty of Humanities
The BAHons (Media and Communication) is a bachelor Honours Degree offered by Akademia for 2027 postgraduate applicants, taking 1 year minimum (maximum 3 years); full-time on campus to complete. This page covers the minimum admission requirements you need to qualify, what the course involves, where you can study it, the careers it leads to, and how to apply.
Minimum Admission Requirements to study BAHons (Media and Communication) at Akademia
- For Strategic Communication Management: a BA or advanced diploma at NQF level 7 in communication studies or a related field with an average of at least 60%
- For Journalism: a bachelor's degree or advanced diploma at NQF level 7 in journalism, media studies or any discipline with an average of at least 60%
- Applicants must pass a language proficiency test and a general knowledge test, submit a portfolio and attend an interview
About this course
The BAHons (Media and Communication) is a one-year honours degree taught full-time at the Pretoria campus only. It is an NQF level 8 qualification of 130 credits (SAQA ID 122320).
Students choose one of two specialisations:
- Strategic Communication Management: Strategic Organisational Communication and Strategic Communication in Context.
- Journalism: Journalism in Practice and Journalism in Context.
All students take the core modules Media and Communication Theory, Ethics and Best Practice, Data in Research and Practice, and a Research Project.
It suits graduates who write very well, keep up with current affairs, work well in teams and alone, and are comfortable with digital tools. Selection includes a language test, a general knowledge test, a portfolio and an interview, so applicants should prepare examples of their work.
Graduates are ready for senior roles in newsrooms, agencies and corporate communication departments, and the research project prepares them for master's study in media or communication.
Possible careers
Course intelligence for BAHons (Media and Communication)
Data-driven planning insights for this specific course: job market outlook, NSFAS funding, and how competitive admission is likely to be.
Job market outlook
Good sign: Book or Script Editor appears on South Africa’s National List of Occupations in High Demand, a Department of Higher Education and Training analysis of employer hiring activity. Employers have been reporting real recruitment pressure for this role, which generally works in your favour once you’ve completed BAHons (Media and Communication).
NSFAS funding
NSFAS does not usually fund students at private institutions like Akademia. Ask Akademia directly about its own bursaries or payment plans, and check whether a sector SETA offers funding for this field.
Admission chances
Akademia’s intake and this course’s requirements with its published admission requirements generally leave more room than the most sought-after courses, so you likely have a reasonable window to apply without rushing, though applying early is always the safer bet.
These insights are estimates generated from South Africa’s National List of Occupations in High Demand (DHET, November 2023 draft), NSFAS’s published funding rules, and this university’s general applicant demand. They’re planning guidance, not a guarantee. Always confirm funding and admission specifics directly with Akademia and NSFAS.
How to apply for 2027 studies
Apply online at akademia.ac.za/doen-aansoek, or book a consultation with an advisor first. Upload a certified ID copy, your Grade 12 results (or final NSC) and, for postgraduate study, your academic record and degree certificate. Applications for 2027 close on 8 January 2027 (honours programmes). Classes and assessments are in Afrikaans, so make sure you are comfortable studying in the language.
Ready to apply? This takes you straight to Akademia’s own official application page.
Apply NowYou will leave studies.mycourses.co.za and apply directly with Akademia.
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Related courses
Source: Official website: https://akademia.ac.za/bahons-media-en-kommunikasie/, last verified 2026-09-22. Requirements and fees change. Always confirm current details directly with Akademia before applying.
