Doctor of Philosophy in Marketing Management Course Requirements at University of Johannesburg
University of Johannesburg · College of Business and Economics
The Doctor of Philosophy in Marketing Management is a doctoral Degree offered by University of Johannesburg for 2027 postgraduate applicants, taking Minimum 2 years, maximum 4 years full-time; minimum 2 years, maximum 5 years part-time. 360 credits, NQF Level 10. Offered in both traditional-thesis and articl to complete. This page covers the minimum admission requirements you need to qualify, what the course involves, where you can study it, the careers it leads to, and how to apply.
Minimum Admission Requirements to study Doctor of Philosophy in Marketing Management at University of Johannesburg
Thesis-based: a university Master's in Marketing Management (NQF Level 9) at 65%+, plus a Research Methodology module at 60%+. Article-based: same Master's at 75%+ (70-75% considered with committee motivation). Selection interviews and proposal defence for both.
About this course
This doctorate develops highly specialised competence in marketing management theory and practice, aiming for an original contribution to the field. The article-based route requires a bundled collection of at least three top-quartile-journal-ranked publications woven together with an integrative introduction and conclusion.
Course intelligence for Doctor of Philosophy in Marketing Management
Data-driven planning insights for this specific course: job market outlook, NSFAS funding, and how competitive admission is likely to be.
Job market outlook
Doctor of Philosophy in Marketing Management doesn’t currently appear on the national scarce-skills list. That’s not a red flag on its own, most jobs in South Africa aren’t on that list, it just tracks where employers reported the strongest hiring pressure. Your own results, experience and network will matter more here than national demand trends.
NSFAS funding
NSFAS funding is generally limited to a student’s first undergraduate qualification, so a Doctoral Degree like this one doesn’t usually qualify. Postgraduate funding more often comes through NRF bursaries, university-specific scholarships, or an employer.
Admission chances
This course sits in the middle for competitiveness. With its published admission requirements, you have a reasonable chance if you apply in good time, though it’s not a sure thing. Don’t leave your application to the last week.
These insights are estimates generated from South Africa’s National List of Occupations in High Demand (DHET, November 2023 draft), NSFAS’s published funding rules, and this university’s general applicant demand. They’re planning guidance, not a guarantee. Always confirm funding and admission specifics directly with University of Johannesburg and NSFAS.
- Applications for 2027 studies
- Open: 1 April 2026
- Close: 31 October 2026
View all Courses at University of Johannesburg
- Duration
- Minimum 2 years, maximum 4 years full-time; minimum 2 years, maximum 5 years part-time. 360 credits, NQF Level 10. Offered in both traditional-thesis and articl
- NQF Level
- 10
Related courses
Source: UJ College of Business and Economics Postgraduate Yearbook, last verified 2026-08-28. Requirements and fees change. Always confirm current details directly with University of Johannesburg before applying.