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BA Honours in Digital Marketing Course Requirements at AAA

AAA School of Advertising

Bachelor Honours Degree Business & Management
Poster showing admission requirements for the BA Honours in Digital Marketing bachelor honours degree at AAA School of Advertising, with a link to studies.mycourses.co.za

The BA Honours in Digital Marketing is a bachelor Honours Degree offered by AAA for 2027 postgraduate applicants, taking 1 year to complete. This page covers the minimum admission requirements you need to qualify, what the course involves, where you can study it, the careers it leads to, and how to apply.

Minimum Admission Requirements to study BA Honours in Digital Marketing at AAA

A completed undergraduate qualification at NQF 7.

About this course

A postgraduate qualification deepening strategic digital marketing, brand management and research skills for graduates who already hold an undergraduate marketing related degree.

Possible careers

Brand manager, strategic account manager, media manager, digital media marketer

How to apply for 2027 studies

Apply online via AAA's application portal.

Course intelligence for BA Honours in Digital Marketing

Data-driven planning insights for this specific course: job market outlook, NSFAS funding, and how competitive admission is likely to be.

Not on the scarce-skills list

Job market outlook

BA Honours in Digital Marketing doesn’t currently appear on the national scarce-skills list. That’s not a red flag on its own, most jobs in South Africa aren’t on that list, it just tracks where employers reported the strongest hiring pressure. Your own results, experience and network will matter more here than national demand trends.

Unlikely to be NSFAS-funded

NSFAS funding

NSFAS does not usually fund students at private institutions like AAA. Ask AAA directly about its own bursaries or payment plans, and check whether a sector SETA offers funding for this field.

More accessible

Admission chances

Admission competitiveness meter for BA Honours in Digital Marketing at AAA: More accessibleAccessibleModerateCompetitiveVery competitive

AAA’s intake and this course’s requirements with its published admission requirements generally leave more room than the most sought-after courses, so you likely have a reasonable window to apply without rushing, though applying early is always the safer bet.

These insights are estimates generated from South Africa’s National List of Occupations in High Demand (DHET, November 2023 draft), NSFAS’s published funding rules, and this university’s general applicant demand. They’re planning guidance, not a guarantee. Always confirm funding and admission specifics directly with AAA and NSFAS.

AAA School of Advertising logo View all Courses at AAA 10 courses listed
Duration
1 year
NQF Level
8
Fees
R69,990 (2026).

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Source: AAA School of Advertising prospectus. Requirements and fees change. Always confirm current details directly with AAA School of Advertising before applying.