IIE Master of Arts in Creative Brand Leadership Course Requirements at Vega
Vega School · Brand
The IIE Master of Arts in Creative Brand Leadership is a master's Degree offered by Vega for 2027 postgraduate applicants, taking 2 years part-time (online) to complete. This page covers the minimum admission requirements you need to qualify, what the course involves, where you can study it, the careers it leads to, and how to apply.
Minimum Admission Requirements to study IIE Master of Arts in Creative Brand Leadership at Vega
- An NQF Level 8 honours degree, relevant postgraduate diploma or 480-credit Level 8 bachelor's degree
- You need an overall average of at least 65%
- You must register for the Proposal Development programme and submit a statement of intent
- International qualifications need a SAQA NQF Level 8 evaluation certificate
- Recognition of Prior Learning and Senate discretionary admission may be considered for experienced candidates
About this course
The IIE MA in Creative Brand Leadership is a research master's degree offered online by Vega School at Emeris. It carries 180 credits at NQF Level 9 (SAQA ID 90621, code MACB0901) and is completed part-time over two years with a January intake.
The degree is aimed at brand professionals and academics who want to lead thinking in the field. It develops visionary, systems-minded brand leaders who can also build innovative, collaborative cultures inside organisations, and who can contribute to scholarship.
Structure:
- Proposal Development for Master's Studies: you identify a real research problem, review the literature, set your methodology and present your proposal at a workshop and seminar for expert feedback
- Dissertation: independent original research, plus an article prepared for a peer-reviewed journal
Graduates of the IIE BA Honours in Strategic Brand Communication or the BCom Honours in Strategic Brand Management can articulate directly into this programme. Applicants from broader commerce or arts backgrounds may be accepted if their statement of intent shows a clear research focus, and may be asked to complete a short course in brand and marketing management first. Completing the MA can lead to the IIE PhD in Brand Leadership.
Possible careers
Senior brand leadership and strategy roles, lecturing and research. Graduates can continue to the IIE PhD in Brand Leadership.
Course intelligence for IIE Master of Arts in Creative Brand Leadership
Data-driven planning insights for this specific course: job market outlook, NSFAS funding, and how competitive admission is likely to be.
Job market outlook
IIE Master of Arts in Creative Brand Leadership doesn’t currently appear on the national scarce-skills list. That’s not a red flag on its own, most jobs in South Africa aren’t on that list, it just tracks where employers reported the strongest hiring pressure. Your own results, experience and network will matter more here than national demand trends.
NSFAS funding
NSFAS does not usually fund students at private institutions like Vega. Ask Vega directly about its own bursaries or payment plans, and check whether a sector SETA offers funding for this field.
Admission chances
Vega’s intake and this course’s requirements with its published admission requirements generally leave more room than the most sought-after courses, so you likely have a reasonable window to apply without rushing, though applying early is always the safer bet.
These insights are estimates generated from South Africa’s National List of Occupations in High Demand (DHET, November 2023 draft), NSFAS’s published funding rules, and this university’s general applicant demand. They’re planning guidance, not a guarantee. Always confirm funding and admission specifics directly with Vega and NSFAS.
How to apply for 2027 studies
Apply through the Emeris online (distance) application portal and pay the R500 application fee. Research applicants must first register for and complete the relevant Proposal Development Programme, which is billed separately, and submit a statement of intent or concept document with certified transcripts and ID. Admission also depends on supervisor availability, so start the process well before the January intake.
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- Duration
- 2 years part-time (online)
- NQF Level
- 9
- Fees
- 2027 online fee R38 880 per year (full settlement); the Proposal Development Programme is billed separately (R19 460). See the 2027 master's and doctoral fee schedule.
- Application deadline
- January intake; proposal development must be completed first
What Courses Do I Qualify For in South Africa?
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Related courses
Source: Official website: https://www.emeris.ac.za/qualifications/online/master-of-arts-in-creative-brand-leadership, last verified 2026-09-22. Requirements and fees change. Always confirm current details directly with Vega School before applying.